The Visual World - logos

Some of the world's most recognizable logos include the Coca-Cola trademark, McDonald's golden arches, the Nike swoosh logo, and the Google logo. I bet you were able to picture the logos in your mind even without me posting a picture of each of these different identities. Here's a quick article on the world's 15 most recognizable logos: http://bizcovering.com/marketing-and-advertising/the-world%E2%80%99s-most-recognizable-symbols-and-trademarks/

Our culture relies heavily of visuals for quick identification and judgment before we even decide if we're interested enough to waste our precious time browsing through their products. It takes time for a logo's credibility is achieved and recognized throughout the world.

Companies spend billions of dollars on advertisements just to get their logos recognized and seen. have you ever considered looking into buying a product simply because you saw it in a commercial or magazine ad? If you take a look around, there are hardly anyplace that advertisements haven't touched : our mail, web pages, magazines, school bulletin boards, text messages, etc. Familiarity will make a product more appealing and comfortable, as opposed to a new product that you've never seen or heard of.

Design plays an important part of the advertising world. It is their job to make things appealing while communicating effectively and efficiently. In our ever busy world, it is their job to facilitate the conversation between the sellers and the buyers, which in the end makes keeps our economy rolling.